Elle Decor_Concept Store

Elle Decor_Concept Store, The New Shopping Experience


To mark the Milano Design Week 2017, Elle Decor Italia presents the Elle Decor Concept Store, The New Shopping Experience at Palazzo Bovara. A project with strongly innovative content on the world of retail applied to interior design. The advance of digital and the exponential rise in the number of e-commerce businesses have also hit the retail sector: stores and boutiques need to find a new way for preserving their relationship with the consumer, as suggested by Future Concept Lab, which carried out the consumer insight survey for the project. Some De Padova products are exhibited: Landscape sofa (P. Lissoni), Silver chairs, armchairs and stools (V. Magistretti), Chab Table (Nendo), Sen table (K. Oshiro) and Tools table (Studio Cerri Associati).

Palazzo Bovara
Corso Venezia 51

Elle Decor Concept Store
Un progetto di Elle Decor Italia
Photo courtesy: Giulio Ghirardi